You listened to Episode 97 and you have your upcoming self-published book all figured out. You know what you’re writing about, to whom you are writing, how to actually sit down every day and write. Yes… you can do it in addition to being a full time architect… if you want to. You even know […]
21 Rules of Online Marketing for Residential Architects
Each of our prospects come to us with a story in the minds. It’s their understanding of who we are as architects and a definition of what we do. That story may have been placed their by friends or family or from experiences as a child. Its likely, at some level, that story was placed there […]
EA092: Profit… Then Art [Podcast]
12 Steps to Business Success in Architecture I’m a day late on producing this episode because Annmarie and I just returned from Minneapolis, Minnesota where we attended the Custom Residential Architects Network 2015 Symposium (aka CRAN). This was the second CRAN event we attended. Last year we traveled to Charleston, SC, which was a fantastic […]
5 Fundamentals To Learn Before Launching Your Own Architecture Firm
When Annmarie and I launched Fivecat Studio, we were “young and dumb”. We were optimistic and enthusiastic, but we didn’t know what we didn’t know. We were 29 years old, had a dream of starting our own firm and jumped. I always knew I would own my own firm. I’m a born entrepreneur. What I […]
How To Market Your Residential Architecture Firm
This is a guest post by Enoch Sears from Business of Architecture. Marketing a residential architecture firm is perhaps different than marketing any other kind of professional service or product in the world. It isn’t like we’re selling the latest widget or a used car. Selling architectural services is all about relationships. And yet residential architects have […]
EA065: How to Successfully Rebrand an Architecture Studio with Emily Hall [Podcast]
Click the podcast player button above to listen or subscribe to the show on iTunes. When Annmarie and I launched our residential architecture studio in 1999, we made a very important decision about the name of our firm. We wanted to be sure that our name was unique and would clearly separate our studio from […]
