A Structured Monday Leads To A Happy Work Week As the new year quickly approaches, we hear the annual recommendations for planning our year ahead. Every magazine and blog is running an article about how to plan for 2018. Although stating long term goals and planning for their success is important, I suggest that planning your week, every week, will put you closer to your desired target when this time rolls around again next year. Monday is the most important day of the week. What we choose … [Read more...]
Email Management for Small Firm Architects
Email Management for Architects As small firm architects, we are all working so hard to get everything done. Between the many hours we dedicate to building our firms and the time we spend building strong relationships at home, there are not many minutes left to do anything else. Each new week offers us another 168 hours, no more and no less. Before we ever get started, half of those precious hours are reserved for sleep, eating and hygiene. What we choose to do with the remaining 84 hours … [Read more...]
How to Use an Email Newsletter to Acquire More Leads for an Architecture Firm
Years before launching EntreArchitect, I published a quarterly newsletter for my own residential architecture firm, Fivecat Studio. Without much effort, I acquired hundreds of subscribers through links on a few social media profiles. The newsletter was part of my marketing plan and every few months I half-heartedly scrambled to send something out. Even without the appropriate focus, we benefited directly with a few new projects and some positive quarterly buzz in the local press. I can only … [Read more...]
12 Steps to Take Control of Your Email
As small firm architects, we are all working so hard to get everything done. Between the many hours we dedicate to building our firms and the time we spend building strong relationships at home, there are not many minutes left to do anything else. Each new week offers us another 168 hours, no more and no less. Before we ever get started, half of those precious hours are reserved for sleep, eating and hygiene. What we choose to do with the remaining 84 hours will determine whether we succeed … [Read more...]