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EntreArchitect provides information and resources for the business of architecture and inspires your success as a small firm entrepreneur architect.

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Is It Ethical to Sell in These Times?

The following is a guest post written by Blair Enns, founder and CEO of Win Without Pitching. The content for this article, published here with permission, was first published on April 6, 2020, on the Win Without Pitching blog here. Learn more about Blair Enns, his fantastic books, The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour, and his impactful coaching and training programs here. At the end of a crazy week, David C. Baker and I … [Read more...]

Written by Mark R. LePage · Categorized: Business · Tagged: covid19, sales, selling

Collecting, Communicating and Closing in a Time of Crisis

The following is a guest post written by Blair Enns, founder and CEO of Win Without Pitching. The content for this article, published here with permission, was first published on March 25, 2020, on the Win Without Pitching blog here. Learn more about Blair Enns, his fantastic books, The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour, and his impactful coaching and training programs here. In last week’s post Three Steps to Surviving … [Read more...]

Written by Mark R. LePage · Categorized: Business · Tagged: Business Models, covid19, crisis, managing, Marketing, Pricing, sales, selling

Three Steps to Surviving and Thriving in a Crisis

The following is a guest post written by Blair Enns, founder and CEO of Win Without Pitching. The content for this article, published here with permission, was first published on March 17, 2020, on the Win Without Pitching blog here. Learn more about Blair Enns, his fantastic books, The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour, and his impactful coaching and training programs here. “May you live in interesting times,”goes the old … [Read more...]

Written by Mark R. LePage · Categorized: Business · Tagged: Business Models, covid19, crisis, managing, Marketing, sales

EntreArchitect
Behind The Design 009:
SteelHouse 1&2 by
Zack/de Vito
Architecture & Construction

EntreArchitect: Behind the Design is a weekly blog series where we feature work designed, developed and/or built by small firm entrepreneur architect members of The EntreArchitect Community. Want to have YOUR best work featured here at EntreArchitect? Click here to learn how. SteelHouse 1 & 2 by Zack/de Vito Architecture & Construction Project Name SteelHouse 1 & 2 Project Location San Francisco, CA Firm Name Zack/e Vito Architecture + Construction Architect’s … [Read more...]

Written by Mark R. LePage · Categorized: Behind the Design · Tagged: Architect, Architecture, behind the design, behind the scenes, Business, california, houses, Marketing, modern, modern architect, modern house, residential, residential architect, residential architecture, sales, san francisco, steel, steelhouse

Behind The Design 003:
Canal House
by The Ranch Mine

Project Name Canal House Project Location Phoenix, AZ Firm Name The Ranch Mine Architect’s Name Cavin Costello Project Design Team Cavin and Claire Costello Consultants MPE Engineer, Structural Engineer, and Civil Engineer Firm Address 4340 E Indian School Rd. Suite 21552, Pheonix, AZ Website URL www.theranchmine.com Instagram Account @theranchmineofficial Photography Credit Roehner + Ryan Photographer Instagram Account @roehnerryan What was the marketing … [Read more...]

Written by Mark R. LePage · Categorized: Behind the Design · Tagged: Architect, Architecture, Arizona, behindthedesign, Business, Design Build, Marketing, modern, modern architect, modern architecture, modern house, Phoenix, Project Management, residential development, sales

Behind the Design 002:
HillHouse by Zack / de Vito
Architecture + Construction

Project Name HillHouse Project Location Mill Valley, CA Firm Name Zack/de Vito Architecture + Construction Architect’s Name Jim Zack & Lise de Vito Project Design Team Jim Zack, Andrew Germann, Lise de Vito, Sarah Nicolas Consultants Weller Design (Lighting) Firm Address 156 South Park, San Francisco, CA 94107 Website URL www.zackdevito.com Instagram Account @zack_devito_architecture Photography Credit Bruce Damonte Photographer Instagram … [Read more...]

Written by Mark R. LePage · Categorized: Behind the Design · Tagged: Architects, architectural photography, Architecture, behindthedesign, Business, Marketing, sales, Systems

Behind the Design 001:
Calender Rd. by Allen Architecture, LLC

Project Name Calender Rd. Project Location Arlington, Texas Firm Name ALLEN ARCHITECTURE LLC Architect’s Name Brandon E. Allen, AIA Project Design Team Brandon E. Allen, Anissa Allen, Brad Blessing, Ana-Sofia Gonzalez Consultants JHF Construction (GC), H&H Engineering (Structural), edited (furniture, art, staging) Firm Address 1227 W. Magnolia Ave. LL100, Fort Worth, Texas 76110 Website URL www.allenarc.com Instagram Account @allenarchitecture Photography Credit Brian … [Read more...]

Written by Mark R. LePage · Categorized: Behind the Design · Tagged: Architects, architectural photography, Architecture, behindthedesign, Business, Marketing, sales, Systems

Pricing Creativity with Author
Blair Enns (Transcript)

This is the transcript from EntreArchitect Podcast Episode 219, Pricing Creativity with Author Blair Enns. Listen to this podcast episode or download the audio file here.   ***Start Transcript*** Promo: 00:00 Do you know how to calculate the exact amount you need to charge your clients in order to earn 20 percent profit on that project? It's simple to do., if you know how. Learn how by downloading our free course Profit for Small Firm Architects today at … [Read more...]

Written by Mark R. LePage · Categorized: Transcripts · Tagged: Author, Blair Enns, books, EntreArchitect Podcast, Marketing, Pricing, Pricing Creativity, sales, Transcripts, Win Without Pitching

You Already Know How To Be Successful in Architecture

You already know how to be successful. You’ve read all the books. You follow the blogs. You listen to the podcasts. You are subscribed to all the most informative and inspirational newsletters. You have the information. You know how to succeed. So, why are you not crushing it? Why are you struggling to pay the bills each month? Why are you not spending more time doing the things you love doing? The formula to business success is simple. I’ve been writing about it for years. How To … [Read more...]

Written by Mark R. LePage · Categorized: Business · Tagged: Business Plan, Marketing, Planning, production, productivity. finance, sales

How To Sell As An Architect

7 Sales Mistakes Keeping You From Signing the Projects You Want Are you designing the projects you want? Are the projects you're signing resulting in a profit for your firm? Want to learn how to better sell as an architect? Want to sign more of the projects you want and need? Take a close look at your firm's sales process (if you have any process at all.) Here are 7 mistakes that may be costing your firm critical sales. 1. You don’t tightly target your prospects. When business is slow, … [Read more...]

Written by Mark R. LePage · Categorized: Business · Tagged: sales, sales process, Sales System, selling

Using Our Sketching Skills To Persuade and Convince

Sketching The Hopes and Dreams of My Future When I was 12 years old, I persuaded my father to allow me to convert a section of our home’s unfinished attic into my bedroom. Up to that point in my life my only experience with actual construction was observing my father and his friends build a new family room for our house when I was 7. Oh… that, and fabricating a few Cub Scout Pinewood Derby racers. So, in reality I convinced Dad and his friends to actually build me the new room and I would … [Read more...]

Written by Mark R. LePage · Categorized: Business · Tagged: architect sketching, drawing, Marketing, sales, sketching

Back to School: Marketing for Architects

This post is my contribution to an international blog series called #ArchiTalks. Each month, dozens of architect bloggers from around the world publish a post on a specific topic simultaneously on the same date. Scroll to the bottom for links to posts written by all of my #ArchiTalks friends. This month, the #ArchiTalks topic is “Back to School”, so I am encouraging my fellow small firm architects to go back to school themselves and learn what they need to know to find the work they want and … [Read more...]

Written by Mark R. LePage · Categorized: #ArchiTalks, Business · Tagged: #ArchiTalks, branding for architects, marketing for architects, sales

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