by Greg Burke, FAIA It is often said the leaders don’t create followers, they create other leaders. Why is this important? Leadership is not a mystical thing that is often hard to identify but can be seen in just about everyone who involves themselves in operating in and for a business. Not everyone is cut […]
JEDI: Justice + Equity + Diversity + Inclusion in Architecture
By Antoinette Bunkley and Rachel J. Bascombe, CO Architects CO Architects is an architectural practice of diverse employees, hailing from multiple countries and speaking multiple languages. The firm has been successful in creating a diverse and inclusive workplace that makes everyone—regardless of who they are or what position they hold—feel equally involved in and supported […]
Collaboration: Architects & Engineers
Architects and Engineers: How do we best collaborate? Whom needs what work to get done first? We both have extremely important functions in the design process, and it is in our clients’ best interest that we collaborate in the most effective way to deliver the best product possible. It is also important that both architects […]
EntreArchitect Blog Update & Call for Contributions
Having been an active member of the EntreArchitect community for the past 8-10 years or so, I am honored to take a larger role in the community, helping Mark manage the EntreArchitect blog. I’ll be taking over the weekly management of this space, soliciting content, acting as editor, and occasionally writing posts as well. Trained […]
Three Steps for Marketing Your Architecture Firm
At Archmark Architect Branding & Marketing, we’ve seen architecture firms struggle to implement effective marketing strategies that help them get in front of better prospects so they can win better projects. Historically, architecture firm marketing has relied heavily on word-of-mouth referrals. This passive approach is what we call “Hope Marketing.” Essentially, you’re not marketing at […]
Architects’ Claim to Storyteller Status
In the first article of this series, Architects as Storytellers we looked at the possible historical and etymological origins for why we call the levels of a building “stories.” The main idea is that the frieze of an ancient Greek temple often featured sculpted scenes honoring a god or goddess. The frieze was a narrative […]
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