The Passion Profit Cycle of Success Prior to starting our own firms, we business-owner architects experienced an “entrepreneurial seizure”, as Michael Gerber so accurately described in his book, The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It. It’s the precise moment when a passionate employee commits to starting her […]
How Custom Proposals Overcomplicate Your Business
This is the third guest post by Ashley Gartland in a series of three about simplifying your business. Save Time and Make More Money By Developing a “Signature Package” Do you spend too much time creating custom proposals and delivering custom work to your clients? Nine times out of ten, my business coaching clients answer […]
How To Systematize Your Marketing
This is the second guest post by Ashley Gartland in a series of three about simplifying your business. Marketing Without the Overwhelm Let’s just call it like it is: marketing takes up a lot of time in your business – not to mention space in your head. Between social media, content marketing, networking and pitching, […]
How Systems Support More Success in Your Business
(and Freedom in Your Life)
Back in the early days of my coaching business, I didn’t place much importance on systems. They simply didn’t seem necessary, and they certainly didn’t strike me as something that would contribute to my success. Plus, creating systems just felt like more work, a way to waste time I didn’t really have. That changed as […]
5 Principles of Servant Leadership for Small Firm Architects
Forever Changed as a Leader Late one winter night, under a bare bulb in an empty under-heated DC university dorm room I read Leadership Is an Art by Max De Pree; a book that influenced my approach to leading others from that night forward. Earlier that day, our hosts at the 1992 American Institute of Architecture Students […]
How to Rewrite the Story of Our Profession
No More Starving Artist With a twisted sense of pride, too many architects today accept the small firm stereotype of “starving artist”. Seeds planted in architecture school bloom into a full-on virus as professionals launch their own firms and find their way to small business. New firms are launched every day without proper planning, without […]
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