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Sep 12 2025

EA625: Robert Yuen – Why He Left Architecture Behind to Solve the Industry’s Biggest Problems

Why He Left Architecture Behind to Solve the Industry’s Biggest Problems Robert Yuen’s path to entrepreneurship didn’t begin in a boardroom, it started in the studio. Trained as an architect, Robert quickly realized that while architects loved design, they were struggling with the business side of running a firm. That insight led him to co-found […]

Written by Mark R. LePage · Tagged: Architects, Architecture, Branding, Business, business growth, Design, EntreArchitect, entrepreneur, entrepreneurship, funding, Marketing, Monograph, Profit, Project Management, Robert Youn, software, Startup, Success

Sep 05 2025

EA624: Bryon McCartney – Building Websites That Work for Small Firm Architects

Building Websites That Work for Small Firm Architects In this episode of EntreArchitect, Mark R. LePage sits down with Bryon McCartney, co-founder and CEO of Archmark, to unpack the findings of a new business report on architecture firms. Together they explore why an effective online presence has become a non-negotiable for architects who want to […]

Written by Mark R. LePage · Tagged: Architecture, architecture firms, Branding, business development, client engagement, digital marketing, lead generation, Marketing, SEO, website design

Aug 01 2025

EA619: Jane Frederick, FAIA – Contemporary Southern Vernacular: Designing Sustainable Homes for Hot, Humid Climates

Contemporary Southern Vernacular: Designing Sustainable Homes for Hot, Humid Climates In this episode of EntreArchitect podcast, Mark R. LePage sits down with Jane Frederick, FAIA, 2020 President of the American Institute of Architects and principal of Frederick + Frederick Architects. Jane reflects on the path that led her to co-found her award-winning firm in Beaufort, […]

Written by Mark R. LePage · Tagged: AIA, Architect, Architects, architectural leadership, Architecture, Branding, building science, Business, custom homes, Design, EntreArchitect, entrepreneur, environmental impact, hot humid climates, Jane Frederick, Marketing, Profit, residential architecture, Success, Sustainable Design

Jun 27 2025

EA614: Kitae Kim – Why Human Connection Will Define the Future of Design

Why Human Connection Will Define the Future of Design In this episode, experiential architect and design entrepreneur Kitae Kim shares how his early love for art evolved into a mission to transform how designers connect with clients. Drawing from his experiences with large-scale public art and architectural installations, Kitae discusses the communication gaps that plague […]

Written by Mark R. LePage · Tagged: architectural presentations, Architecture, Branding, client communication, collaboration tools, creative industry, Design, design innovation, Experiential Design, Foveate, Foviate, Future of Architecture, immersive technology, presentations, Social Media, technology, virtual reality

Feb 21 2025

EA596: Blair Enns – The 4 Steps to Selling Your Expertise as an Architect

The 4 Steps to Selling Your Expertise as an Architect Blair Enns, founder of Win Without Pitching and author of The Four Conversations, joins the podcast to share a powerful framework for selling expertise as an architect. He explains how positioning yourself as a trusted advisor rather than just a service provider leads to stronger […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, architecture business, Blair Enns, Branding, Business, business growth, client engagement, client relationships, closing techniques, Design, EntreArchitect, entrepreneur, expert advisors, Marketing, Pricing Creativity, pricing strategies, Profit, qualifying conversation, red flags, sales conversations, sales expertise, Success, The Four Conversations, value conversation, Win Without Pitching

Feb 17 2025

Content Marketing for Architects: How to Build Authority and Trust with Strategic Content

In my recent conversation with Jed Byrne on the EntreArchitect Podcast, we explored the transformative role of content marketing for architects and how it serves as a powerful strategy to build authority, attract ideal clients, and establish lasting relationships. Jed shared his personal journey, illustrating how his passion for community-building and knowledge-sharing has fueled his […]

Written by Mark R. LePage · Categorized: Marketing for Architects · Tagged: Architects, authority building, Branding, business development, content marketing, marketing for architects

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