Search Results for: marketing

Aug 13 2015

EA087: 12 Rules for Hiring Your First Employee [Podcast]

After you have all your business fundamentals in place; your branding is nailed, your marketing is set up and your sales system is bringing in consistent new work… you are going to start getting busy. Your going to need some help. This week on the EntreArchitect™ Podcast, I will share my 12 Rules for Hiring […]

Aug 10 2015

5 Fundamentals To Learn Before Launching Your Own Architecture Firm

When Annmarie and I launched Fivecat Studio, we were “young and dumb”. We were optimistic and enthusiastic, but we didn’t know what we didn’t know. We were 29 years old, had a dream of starting our own firm and jumped. I always knew I would own my own firm. I’m a born entrepreneur. What I […]

Jul 04 2015

How To Market Your Residential Architecture Firm

This is a guest post by Enoch Sears from Business of Architecture. Marketing a residential architecture firm is perhaps different than marketing any other kind of professional service or product in the world. It isn’t like we’re selling the latest widget or a used car. Selling architectural services is all about relationships. And yet residential architects have […]

Jun 29 2015

Learn to Say, “No!”

When Annmarie and I launched Fivecat Studio more than 15 years ago we had no projects, no clients and no money. We were two young architects seeking the freedom of our own firm. A friend helped start us off with our first project; a new local restaurant named Meetinghouse located in Bedford, New York. Meetinghouse led […]

Jun 22 2015

My Simple Financial Projection Calculator

At the beginning of each new year, along with my annual goals and business plan, I review my firm’s financials. I look at where we’ve been over the past 12 months and I prepare a projection to plan for the year ahead. Several years ago, I developed a Google Docs spreadsheet to calculate my projections. No […]

Jun 09 2015

6 Steps To The One Thing That Matters Most

Finding clients you seek to serve, who have projects with appropriate budgets and realistic schedules is very important. Understanding business fundamentals and building systems that will lead to a healthy profitable firm is critical. Developing an effective marketing strategy that provides appropriate leads and a sales system that converts those leads to clients, may make […]