Communicating the Value of Architects: Why Your Story Is the Strategy There is a conversation happening in nearly every small firm I know. It sounds something like this: clients don’t understand what we do, they don’t value our expertise, and we can’t get paid what we’re worth. The frustration is real. The fees are real. […]
How To Grow Your Architecture Business Online
Two Key Factors That Will Help You Grow Your Architecture Business Online Growing your architecture business can be tough. We’ve all been there. After all, we are architects not marketing experts. However, the digital world gives you the chance to market and grow your business in a very effective way. The good news is that […]
Match Your Market To Communicate the Value of an Architect
How To Communicate the Value of an Architect I speak with or communicate online with small firm architects almost every day. I want to know with what members of our small firm community are struggling, so that we at EntreArchitect might develop resources to help you build a better business. I send an email to […]
3 Key Strategies for Success as a Small Firm Architect
Patience, Promises and the Power of Being Centered There are 3 key strategies required for a successful architecture firm. Have patience and don’t over-promise. Then find one thing that clients need and become the very best at that one thing. Patience Anyone practicing architecture for more than a few months knows that patience is a prerequisite. […]
EA142: How To Succeed as a Residential Architect with Dale Mulfinger, FAIA [Podcast]
How To Succeed as a Residential Architect with Dale Mulfinger, FAIA It’s a difficult choice to pick a target market and focus all your energy, resources and effort on one market. It’s a decision many small architects are afraid to make because we’re afraid of missing out on other opportunities and we don’t want to […]
EA141: How to Build a Brand that Resonates with Your Most Valuable Clients [Podcast]
How to Build a Brand That Resonates with Your Most Valuable Clients Your brand is more than just your logo. Your brand is your story in the minds of those interacting with your firm. It’s about emotions and feelings. It’s the way people see, feel, touch and experience our firms. This week at EntreArchitect podcast, Declan […]