Yes, you read that correctly. As a Sandler Trainer, my favorite F word is FUDWACA. Yes, FUDWACA, but more on that later. We have all heard the term 30-second commercial or elevator pitch. We all most likely have a few different versions, depending on our audience. The 30-second commercial is not a new technique. It has been […]
Who’s Referring You and Why It Matters
Paying attention to where your business – or clients – come from helps you make decisions on where you should be spending your time and resources. When your client is still a prospect, do they find you through networking, advertising, speaking engagements, direct mail, or being referred to you?
EA035: Business Systems for Architects with Enoch Sears of BusinessOfArchitecture.com [Podcast]
This week on the Entrepreneur Architect Podcast I chatted with my friend Enoch Sears, the founder of BusinessOfArchitecture.com. Each week, Enoch hosts the Business of Architecture Show, a video podcast, which may be viewed on his website, on his YouTube channel or you may listen to the audio on iTunes. Enoch’s show is specifically focused […]


