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Aug 08 2025

EA620: Danilda Polanco – Unapologetically DOPE: Building an “Empire” on Her Own Terms

Unapologetically DOPE: Building an “Empire” on Her Own Terms Danilda Polanco is unapologetically redefining what it means to be a woman in architecture and construction. As the founder of DOPE Architecture Inc., a woman-owned design-build firm in Denver, Danilda shares how her journey from the Dominican Republic to running a successful practice is fueled by […]

Written by Mark R. LePage · Tagged: Architecture, architecture firm, balancing work and life, client relationships, Danilda Polanco, Denver architecture, Design Build, immigrant success, Marketing Strategies, women in construction

May 16 2025

EA608: Fallon Scott – Fix the Foundation: How to Build a Scalable Firm Without Burning Out

Fix the Foundation: How to Build a Scalable Firm Without Burning Out In this episode, Fallon Scott, founder of F28&Co, shares how small firms can scale without sacrificing their sanity. Drawing from her background in accounting, auditing, and corporate operations, Fallon explains how implementing enterprise-level systems—like SOPs and financial frameworks—can set the foundation for sustainable […]

Written by Mark R. LePage · Tagged: business growth, client assessments, Consulting, CPA, entrepreneurship, financial performance, Marketing Strategies, operations, small business, SOPs

Mar 21 2022

Connections matter less — and more — than you probably think

How to Start Building Professional Relationships Introduction So, you are interested in building professional relationships? The following article can be used as a guide to not only review the “how” of building connections, but also to think about “why” you should. Instructions To get the most out of this article, take the time to think […]

Written by Jed Byrne · Categorized: Business Development, Marketing · Tagged: business development, Marketing, Marketing Strategies

Oct 25 2021

The Six Layers of a Healthy Referral Strategy

It’s safe to say if a healthy, fully functioning referral strategy has six layers, there’s a good chance you’re missing one or two of them (or maybe more).   When I say a healthy and fully functioning referral strategy, I mean that you’re producing the desired results of referrals received that isn’t left to chance and […]

Written by Stacey Brown Randall · Categorized: Business Development, Marketing · Tagged: business development, Marketing, marketing for architects, Marketing Strategies, referral marketing, referrals

Sep 06 2021

What Is Your Favorite “F” Word

Yes, you read that correctly. As a Sandler Trainer, my favorite F word is FUDWACA. Yes, FUDWACA, but more on that later. We have all heard the term 30-second commercial or elevator pitch.  We all most likely have a few different versions, depending on our audience. The 30-second commercial is not a new technique. It has been […]

Written by Scott Biss · Categorized: Business Development, Marketing, Sales · Tagged: business development, Marketing Strategies, sales, sales process, sales strategies, Sales System

Jul 12 2021

Who’s Referring You and Why It Matters

Paying attention to where your business – or clients – come from helps you make decisions on where you should be spending your time and resources. When your client is still a prospect, do they find you through networking, advertising, speaking engagements, direct mail, or being referred to you?

Written by Stacey Brown Randall · Categorized: Marketing · Tagged: Marketing, marketing for architects, Marketing Strategies, referral marketing, referrals

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