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Mar 15 2021

Where Referrals Fit in Your Sales Strategy

For as long as you have been in business, you have been taught there are a limited number of ways to generate referrals. Ask your clients and contacts – anyone in your database whether you really know them or not – for referrals and ask often. Be promotional and gimmicky by placing “your referral is […]

Written by Stacey Brown Randall · Categorized: Sales · Tagged: Marketing, referral marketing, referrals, sales, sales strategies

Mar 12 2021

EA366: Anna Laman – Attract Ideal Clients Through Better Messaging

Attract Ideal Clients Through Better Messaging As small firm architects, it’s important that we know how to attract our ideal clients. How can you create messaging that clearly communicates about your businesses with clarity and impact? This week on EntreArchitect Podcast, Attract Ideal Clients Through Better Messaging with Anna Laman. Connect with Anna online at AnnaLaman.com, or […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, brand, Branding, branding for architects, Business, Design, EntreArchitect, entrepreneur, ideal client, Marketing, messaging, Profit, Success

Mar 05 2021

EA365: Work and Life as an Emerging Professional in a Time of Uncertainty

Work and Life as an Emerging Professional in a Time of Uncertainty We’re all living in uncertain times to some degree. How can emergent professionals thrive at both work and life with our worlds have completely shifted? This week on EntreArchitect Podcast, Work and Life as an Emerging Professional in a Time of Uncertainty with […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, Branding, Business, Design, Emerging Professionals, EntreArchitect, entrepreneur, Marketing, professionals, Profit, Success, uncertain times

Mar 01 2021

Why Your Architecture Practice Website Matters
Now—More Than Ever

Last year I studied 163 architecture websites (crazy, I know!). I studied them because I was tired of hearing architects say: “My website doesn’t matter… I get all my projects from referrals or word-of-mouth”. But in today’s Google-driven, economic-uncertain, pandemic-plagued world, nothing could be further from the truth. Architecture practice websites do matter. Your practice […]

Written by Nikita Morell · Categorized: Business, Copywriting, Websites · Tagged: Copywriting, Marketing, marketing for architects, Websites, Websites for Architects

Feb 26 2021

EA364: Kyrah Williams and America’s Hidden Gem

Kyrah Williams and America’s Hidden Gem As design professionals, it’s important to create space for the experiences of black architects and designers. How can we engage black architects to elevate and uncover their stories and works? This week on EntreArchitect Podcast, Kyrah Williams and America’s Hidden Gem. Connect with Kyrah online at the America’s Hidden Gem blog, […]

Written by Mark R. LePage · Tagged: america's hidden gem, Architect, Architects, Architecture, black architect, black architects, black architecture, brand, Branding, Business, Design, EntreArchitect, entrepreneur, Marketing, Profit, Success

Feb 19 2021

EA363: Charles Duff and Cities of Friendship and Love

Charles Duff and Cities of Friendship and Love What can we learn from the North Atlantic cities? Modern townhouse design allows the right balance of density to live a good life without a car, be able to have enough space for your family, and to have some neighbors but not too many. How can you, […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, Branding, Business, cities, city, Design, EntreArchitect, entrepreneur, friendship, love, Marketing, Profit, Success

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