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Search Results for: marketing

May 29 2018

Commoditization of the Architect and How to Fix It (Transcript)

This is the transcript from EntreArchitect Podcast Episode 221, Commoditization of the Architect and How to Fix It. Listen to this podcast episode or download the audio file here. ***Start Transcript*** Mark R. LePage:            00:00               Do you know how to calculate the exact amount you need to charge your clients in order to earn 20% profit on […]

Written by Sarah Rowe · Categorized: Transcripts · Tagged: Architect, Architecture, brain science, Business, Commoditization, Design, entrepreneur, Profit, Story, Success

May 15 2018

Pricing Creativity with Author
Blair Enns (Transcript)

This is the transcript from EntreArchitect Podcast Episode 219, Pricing Creativity with Author Blair Enns. Listen to this podcast episode or download the audio file here.   ***Start Transcript*** Promo: 00:00 Do you know how to calculate the exact amount you need to charge your clients in order to earn 20 percent profit on that […]

Written by Mark R. LePage · Categorized: Transcripts · Tagged: Author, Blair Enns, books, EntreArchitect Podcast, Marketing, Pricing, Pricing Creativity, sales, Transcripts, Win Without Pitching

May 11 2018

EA219: Pricing Creativity with Author Blair Enns [Podcast]

We’ve all experienced the moment at the end of the project when our clients finally get it and understand the value we provide. We need them to understand the value of what we do before we do it.

Written by Mark R. LePage · Tagged: Architect, Architecture, Business, Design, entrepreneur, entrepreneurism, money, Profit, Success

May 04 2018

EA218: How to Start an Architecture Firm with Timothy Ung [Podcast]

The journey to become an architect is one of many struggles and accomplishments. Each step is achieved by setting goals, working hard, and doing what you set out to do. Every architect needs to follow their own path, and much of it is unknown. The process to becoming and architect and starting your own firm is often done through trial and error. 

Written by Mark R. LePage · Tagged: Architect, Architecture, architecture firm, Business, Design, entrepreneur, Profit, Success, young architect

Apr 24 2018

My 5 Rules for Developing Contract Documents for Small Firm Architects

It may be the most critical step in the entire process of acquiring a new architecture client. We may have perfected our marketing, developed a strong reputation, executed a flawless sales process and have received our prospective client’s eager authorization to proceed with a new project. We may have done everything right and find ourselves […]

Written by Mark R. LePage · Categorized: Business · Tagged: architecture contracts, business documents, contract documents, owner architect agreement

Apr 17 2018

Toward A New Architectural Business Model

So you call yourself an Architect too? So many people call themselves architects: the software developer, the campaign manager, the author, the enterprise strategist – so on and so forth. But can we as architects call ourselves doctors, managers or authors? The title just doesn’t seem fitting. So why is it that so many can […]

Written by Akheel Naicker · Categorized: Business, Leadership, Uncategorized · Tagged: Business Models, practice of architecture

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