How to Rewrite the Story of Our Profession With a twisted sense of pride, too many architects today accept the small firm stereotype of “starving artist”. Seeds planted in architecture school bloom into a full-on virus as professionals launch their own firms and find their way to small business. New firms are launched every day […]
EA048: Success Through Storytelling with Bob Fisher of DesignIntelligence [Podcast]
This week on the Entrepreneur Architect Podcast, Bob Fisher of DesignIntelligence and I have a fantastic conversation about how small firm architects may succeed through storytelling. Another submission to the #ArchiTalks blog series, this episode is being published simultaneously with many other #ArchiTalks blog posts from all over the internet. Scroll down to the bottom […]
10 Rules for a Powerful Brand in Architecture
When Annmarie and I launched Fivecat Studio in 1999, we knew that we wanted to give our firm a unique identity. Every other firm in the region was named for their founders. Another “Smith and Smith Architects” was not what we wanted to be. (No offense to any Smith and Smiths out there.) Our plans […]
EA003: Storytelling with Architect Collier Ward [Podcast]
Subscribe on iTunes Subscribe via RSS Architects are storytellers. We all know stories inspired by architecture. Stories of success and failure. Our greatest works of architecture hold stories that are passed down from generation to generation; no different than great works of art or a classic novel. Today on the podcast we’re speaking with architect […]
Entrepreneur Architect Academy 003 | Marketing for Architects
In Session 002, we developed our business and personal life plan. We dreamed big, defined our vision and identified our mission. Today we’re going to put all that information to work. Today we are going to tell some stories, or in the jargon of the business world, we are going to do some marketing. Marketing, […]