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Dec 13 2024

EA591: Emily Hall – Naming Your Architecture Firm

Naming Your Architecture Firm In this episode, we delve into the art and strategy of naming your architecture firm with branding expert Emily Hall, President of CVG. With over 20 years of experience in architectural marketing and business development, Emily shares her insights into the thoughtful process behind crafting a name that reflects a firm’s […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, architecture firms, brand, brand equity, Branding, Business, business development, creative brief, creative process, CVG, Design, Emily Hall, EntreArchitect, entrepreneur, firm identity, Marketing, naming, naming mistakes, Profit, rebranding, Success

Feb 26 2015

EA065: How to Successfully Rebrand an Architecture Studio with Emily Hall [Podcast]

Click the podcast player button above to listen or subscribe to the show on iTunes. When Annmarie and I launched our residential architecture studio in 1999, we made a very important decision about the name of our firm. We wanted to be sure that our name was unique and would clearly separate our studio from […]

Written by Mark R. LePage · Tagged: Branding, branding for architects, graphic design, Marketing, naming, rebranding architecture firm, web design

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