Last year I studied 163 architecture websites (crazy, I know!). I studied them because I was tired of hearing architects say: “My website doesn’t matter… I get all my projects from referrals or word-of-mouth”. But in today’s Google-driven, economic-uncertain, pandemic-plagued world, nothing could be further from the truth. Architecture practice websites do matter. Your practice website is your key to getting more (and better*) clients through the door. (*And by better clients I mean … [Read more...]
Why Your Architecture Practice Website Matters
My Social Media Strategies for Architects
Annmarie and I launched our first website at fivecat.com in 1998, way before any other architects in the region were online. I've been writing blogs since 2006 and as social media grew in popularity, we adopted early and benefited tremendously. Having a strong online presence has made us very accessible on search engines. We've held a top 3 position on Google since launching the website and literally built the firm with inquiries from local prospects searching for Westchester … [Read more...]
3 Ways To Use Your Architecture Firm’s Website As A Sales Tool
This week Entrepreneur Architect is joining BusinessofArchitecture.com in celebration of "Architect Website Week" (Dec. 8-14). The following is a guest post by my friend Enoch Sears, AIA, the founder of BusinessofArchitecture.com and author of the book Social Media for Architects. Not Just a Portfolio Your website has great potential as a selling tool for your architecture firm, but is it performing like it could? Maybe you've thought of your website as an online portfolio, or a place where … [Read more...]