EntreArchitect | The Business Organization Built for Small Firm Entrepreneur Architects

Business training and resources for small firm entrepreneur architects.

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May 02 2017

How To Grow Your Architecture Business Online

Two Key Factors That Will Help You Grow Your Architecture Business Online Growing your architecture business can be tough. We’ve all been there. After all, we are architects not marketing experts. However, the digital world gives you the chance to market and grow your business in a very effective way. The good news is that […]

Written by Mark R. LePage · Categorized: Business · Tagged: Marketing, online marketing, target market

Mar 28 2017

Match Your Market To Communicate the Value of an Architect

How To Communicate the Value of an Architect I speak with or communicate online with small firm architects almost every day. I want to know with what members of our small firm community are struggling, so that we at EntreArchitect might develop resources to help you build a better business. I send an email to […]

Written by Mark R. LePage · Categorized: Business · Tagged: Branding, Marketing, perceived value, target market, value

Mar 13 2017

Emotional Marketing for Architects: House or Home?

This post is my contribution to an international blog series called #ArchiTalks. Each month, dozens of architect bloggers from around the world publish a post on a specific topic simultaneously on the same date. Scroll to the bottom for links to posts written by all of my #ArchiTalks friends. Emotional Marketing for Architects Our prospective clients learn […]

Written by Mark R. LePage · Categorized: Business · Tagged: Branding, emotional marketing, Emotions, Marketing

Nov 11 2016

EA144: 3 Proven Public Relations Strategies for Small Firm Architects with Julie Taylor [Podcast]

Public Relations Strategies for Architects You’re out there hustling, shaking hands and responding to all your RFPs, you’ve got your business development down. At the other end, you have a strong brand, your website is working and your marketing material is telling your story. Somewhere in between the two, lies a critical step to your […]

Written by Mark R. LePage · Tagged: Architecture, Design, entrepreneur, Marketing, Profit, public relations, publishing, Success

Nov 01 2016

4 Simple Marketing Strategies of SALA Architects

Marketing Strategies for Residential Architects This past week, I had the great opportunity to join the co-founder of SALA Architects, Dale Mulfinger, FAIA over at EntreArchitect Podcast. It was a fantastic discussion about how SALA was founded and the journey to where Dale finds himself today as a principal at the firm, a teacher and […]

Written by Mark R. LePage · Categorized: Business · Tagged: books, Marketing, residential architecture, Sharing, Speaking, teaching, Writing

Sep 30 2016

EA138: How to Design and Sell Modern Architecture as a Small Firm Architect with Cavin Costello [Podcast]

 How to Design and Sell Modern Architecture as a Small Firm Architect When the world was in the midst of an economic crisis and there were no jobs, a young architect moved to a new town with one contact and a ton of ambition. Today’s guest built his own business flipping ordinary ranch houses into […]

Written by Mark R. LePage · Tagged: Architecture, Business, Design, Marketing, modern architecture, Profit, Success, The Ranch Mine

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