How Earned Trust Leads to Your Best Work As a small firm architect, there’s nothing more important than our clients trusting us to do our best work. Anytime we have an opportunity to build trust, it’s a gift. How can your effort to earn each client’s trust lead to your best architecture work? This week […]
EA322: The Power of the Abundance Mindset in a Time of Uncertainty
The Power of the Abundance Mindset in a Time of Uncertainty There’s one person in charge or your thoughts: you. You choose what you want to think about, and it’s more important than ever to put the right things into your consciousness in a time like this. How can you move from a scarcity mindset […]
S01E05: The Basics of Brand Storytelling: You Don’t Get to be the Hero
The Basics of Brand Storytelling: You Don’t Get to be the Hero If your prospective client asks ten people in your office, “Why should I choose your firm?”, they’re going to get twelve different answers and nine and a half of those answers would make you cringe. Has your architecture firm developed a clear and […]
EA320: Unleashing the Collective Power of Your Team (Part 2)
Unleashing the Collective Power of Your Team, Part 2 As small firm architects, we need to be intentional with our teams as we move through the new normal of a COVID-19 world. Providing clarity to your firm gives people a safe place amidst the chaos. Do you have a process in place for communication with […]
S01E04: Combatting Commoditization: What Makes You Different?
Combatting Commoditization: What Makes You Different? Do you know what your clients say about you? We’re all trying to avoid the reality that if we look the same, sound the same, and act the same as everyone else, well… we’re a commodity. If there’s nothing different between us and our closest competitor, why would a […]
Collecting, Communicating and Closing in a Time of Crisis
The following is a guest post written by Blair Enns, founder and CEO of Win Without Pitching. The content for this article, published here with permission, was first published on March 25, 2020, on the Win Without Pitching blog here. Learn more about Blair Enns, his fantastic books, The Win Without Pitching Manifesto and Pricing […]
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