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May 15 2020

EA323: How Earned Trust Leads to Your Best Work

How Earned Trust Leads to Your Best Work As a small firm architect, there’s nothing more important than our clients trusting us to do our best work. Anytime we have an opportunity to build trust, it’s a gift. How can your effort to earn each client’s trust lead to your best architecture work? This week […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, Business, Design, EntreArchitect, entrepreneur, Marketing, Profit, Success, trust

May 08 2020

EA322: The Power of the Abundance Mindset in a Time of Uncertainty

The Power of the Abundance Mindset in a Time of Uncertainty There’s one person in charge or your thoughts: you. You choose what you want to think about, and it’s more important than ever to put the right things into your consciousness in a time like this. How can you move from a scarcity mindset […]

Written by Mark R. LePage · Tagged: abundance, Architect, Architects, Architecture, Branding, Business, Design, EntreArchitect, entrepreneur, Marketing, mindset, Profit, scarcity, Success, thoughts

May 05 2020

S01E05: The Basics of Brand Storytelling: You Don’t Get to be the Hero

The Basics of Brand Storytelling: You Don’t Get to be the Hero If your prospective client asks ten people in your office, “Why should I choose your firm?”, they’re going to get twelve different answers and nine and a half of those answers would make you cringe. Has your architecture firm developed a clear and […]

Written by Jeff Echols · Tagged: Architect, Architecture, brand, Branding, build your brand, build your brand podcast, Business, Design, EntreArchitect, entrepreneur, guide, hero, Marketing, Profit, Story, Storytelling, Success

May 01 2020

EA321: The Digital Practice with Architect Futurist Evan Troxel

The Digital Practice with Architect Futurist Evan Troxel Technology changes everything. The profession is always changing, and our role as designers of built environment will change, too. When you’re strategizing about the future of your small architecture firm, is there someone at your decision-making table that brings the necessary digital expertise? This week on EntreArchitect podcast, […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, brand, Branding, Business, Design, digital, EntreArchitect, entrepreneur, future, futurist, Profit, Success

Apr 24 2020

EA320: Unleashing the Collective Power of Your Team (Part 2)

Unleashing the Collective Power of Your Team, Part 2 As small firm architects, we need to be intentional with our teams as we move through the new normal of a COVID-19 world. Providing clarity to your firm gives people a safe place amidst the chaos. Do you have a process in place for communication with […]

Written by Mark R. LePage · Tagged: Architect, Architecture, Business, Design, EntreArchitect, entrepreneur, Marketing, Profit, Success

Apr 21 2020

S01E04: Combatting Commoditization: What Makes You Different?

Combatting Commoditization: What Makes You Different? Do you know what your clients say about you? We’re all trying to avoid the reality that if we look the same, sound the same, and act the same as everyone else, well… we’re a commodity. If there’s nothing different between us and our closest competitor, why would a […]

Written by Jeff Echols · Tagged: Architect, Architecture, brand, Branding, build your brand, build your brand podcast, Business, Commoditization, commodity, Design, different, differentiation, EntreArchitect, entrepreneur, Marketing, Profit, Success, unique

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