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Jul 28 2020

S01E11: What’s In It For Me?: Cutting Through the Noise

What’s In It For Me?: Cutting Through the Noise We’re in an age when all the noise, distraction, and disruption that surrounds us leaves your potential client with only a few seconds of patience and attention to hear what you have to say and to make a decision. When someone lands on your website, what […]

Written by Jeff Echols · Tagged: advertising, Architect, Architecture, brand, Branding, build your brand, build your brand podcast, Business, Design, digital media, EntreArchitect, entrepreneur, ideal client, Marketing, media, Profit, Success, website

Jul 24 2020

EA333: Building an Architecture Camp for Fun & Profit

Building an Architecture Camp for Fun & Profit In the midst of a global pandemic, creative architects who wear many hats are as busy as ever solving every day problems, including finding something creative for their children to be involved in. Though a virtual architecture camp, kids can learn basic architecture concepts while having fun. […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, architecture camp, Business, camp, Design, EntreArchitect, entrepreneur, Marketing, Profit, Success

Jul 17 2020

EA332: buildingSMART with Patrick MacLeamy

buildingSMART with Patrick MacLeamy Optimization is a crucial aspect to the business of a small firm architect wearing many hats on any given day. How can technology help you improve the design build process so that you’re doing it smart? This week on EntreArchitect podcast, buildingSMART with Patrick MacLeamy. Learn more about Patrick at MacLeamy.com or […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, Branding, buildingsmart, Business, Design, EntreArchitect, entrepreneur, Marketing, optimization, optimize, Profit, smart, Success

Jul 14 2020

S01E10: Culture: Having the Right People on the Plane

Culture: Having the Right People on the Plane You may not know it, but your architecture firm’s culture is inseparable from your brand. For Southwest Airlines, their purpose is baked into the culture and their culture is part of their purpose. They hire for attitude and cultural fit before experience and skill level. This level […]

Written by Jeff Echols · Tagged: alignment, Architect, Architecture, brand, Branding, build your brand, build your brand podcast, Business, culture, Design, empowerment, EntreArchitect, entrepreneur, freedom, hiring, Marketing, Profit, Purpose, Success, team, teamwork

Jul 10 2020

EA331: Copywriting for Architects with Nikita Morell

Copywriting for Architects with Nikita Morell As small firm architects, it’s no secret that marketing is a huge part of our businesses. What does your website say about the work you do and the way you serve your clients? How can you create the right words so that you can connect with your ideal clients […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, brand, Branding, branding for architects, build your brand, Business, copyright, copyrighting, Copywriting, Design, EntreArchitect, entrepreneur, Marketing, Profit, Success

Jul 03 2020

EA330: Using Instagram to Grow Beyond Your Small-Town Roots

Using Instagram to Grow Beyond Your Small-Town Roots with Rafe Churchill Living and working as an architect in a small town can be challenging. How can a small architecture firm in a small town attract the right clients? This week on EntreArchitect podcast, Using Instagram to Grow Beyond Your Small-town Roots. Learn more about Rafe […]

Written by Mark R. LePage · Tagged: Architect, Architects, Architecture, Branding, Business, Design, EntreArchitect, entrepreneur, instagram, Marketing, Profit, Small Firm Architects, Success

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