Why Client Interviews Are the Missing Link in Your Marketing Melissa Harstine helps service providers improve their sales and marketing with research-backed copy and case studies. As a trained journalist, she leverages customer interviews to craft words that inspire people to take action. Melissa lives in Kansas with her husband, Nate, and a backyard full […]
EA426: Marc Teer – Black Spectacles
Black Spectacles Marc Teer, FAIA, is the founder and CEO of Black Spectacles, an award-winning architect formerly at Gensler, Assistant Adjunct Professor at the Illinois Institute of Technology, and Chair of AIA Chicago’s Young Architects Forum. Marc founded Black Spectacles in 2010 to advance the creative potential of architecture and design through online learning and […]
Architecture Is Human: Part IV – Craft: Beyond Building
We speak, but we also write poetry. We whistle, but symphonies resound. We can eat a protein bar or a seven course meal. Our needs do not limit our desire. That is true of making things. The places of instinct, the nest, the burrow, the anthill, do everything needed, they solve the problem, but they […]
EA425: Leah Bayer – When Small Firms Merge
When Small Firms Merge Leah Alissa Bayer, President of Operations & Culture of Architects FORA, is passionate about improving the quality of other people’s lives by fostering connections and positive experiences. Skilled in creative business management and storytelling, Leah designs systems and teams that are transparent, equitable, and healthy, which then carries into the architecture […]
EA424: Katherine Georgeson – Experiencing the Profession from Two Unique Perspectives
Experiencing the Profession from Two Unique Perspectives As a child Katherine knew two things for certain: she would become an architect, and she was not a boy. The path to architecture took her to the University of Wisconsin – Milwaukee School of Architecture and then into several prestigious midwestern architectural firms. Katherine’s first architectural project […]
Architecture Is Human: Part III – Context: The Cauldron
We are all somewhere. None live solely in our minds, or on the glowing screen you are seeing here. We all have a context, an origin point, a place. Humans are not satisfied with instinct, they create. Everything is made in a place. That place is where the needs and desires of those who wish […]
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