The Digital Practice with Architect Futurist Evan Troxel Technology changes everything. The profession is always changing, and our role as designers of built environment will change, too. When you’re strategizing about the future of your small architecture firm, is there someone at your decision-making table that brings the necessary digital expertise? This week on EntreArchitect podcast, […]
S01E04: Combatting Commoditization: What Makes You Different?
Combatting Commoditization: What Makes You Different? Do you know what your clients say about you? We’re all trying to avoid the reality that if we look the same, sound the same, and act the same as everyone else, well… we’re a commodity. If there’s nothing different between us and our closest competitor, why would a […]
EA318: Decide to Win with Shannyn Lee of Win Without Pitching
Decide to Win with Shannyn Lee of Win Without Pitching In the midst of COVID-19, small firm architects are searching for new ways to not only survive, but thrive. How can you decide to win? How can you put yourself in a place to help others during this season of uncertainty? This week on EntreArchitect […]
S01E03: The Mission: Connecting to What Matters Most
The Mission: Connecting to What Matters Most When someone lands on your website or listens to your presentation, they’re not really there to learn about you. They’re there wondering, “what’s in it for me?” How can we as architects take a cue from Southwest Airlines and focus on highlighting our clients rather than ourselves? Maybe […]
S01E02: Ego vs Empathy: The Story You Tell
Ego vs Empathy: The Story You Tell Why is it that almost every architect on the planet has an About Us page that tells the origin story of their firm or talks about their people, their process, and their expertise? What does it say to a potential client when they click on your website and […]
S01E12 The Takeaway: Winning on Purpose (Members Only)
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