1) Design great architecture. 2) Get noticed. 3) Thrive! Isn’t that how it is supposed to work. Well… it doesn’t. The trick is step 2. Getting noticed. How do you get noticed? The answer in a word, is Marketing. Even uber-successful “starchitects” have a marketing team working to get their “great architecture” noticed. Whether you […]
Entrepreneur Architect Poll 121211
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Things I Didn’t Learn at Architecture School (But Need to Know): How do I start and keep a business alive?
No one told me that I needed to know how to run a business. I’m an architect. I just need to tack up my shingle, design great buildings and clients will come knocking. Right? Maybe… but whether clients come knocking or not, its not so simple to keep them knocking. The solution? Write a business […]
Are You “Locally Famous”?
What are you doing to become “locally famous”? Do you have a facebook account with which you post regularly and interact with your fans? Do you follow Twitter feeds for people who have influence in your local communities… and respond to their tweets? Do you blog… consistently, and have a website which reflects the expectations […]
4 Ways to Build an Irreplaceable Business
From inc.com: Last year Howard Stern earned more than any other radio personality. U2 topped the list of highest-paid musicians. Leonardo DiCaprio made $77 million, more than any other actor. Tiger Woods, in spite of all his, um, problems, still made $62 million to head the list of highest-paid athletes. Read more.
How does one get it all done?
As an Entrepreneur Architect I wear many hats. I’m a designer, a draftsman, a project manager, a construction manager, a book keeper, a marketing director, a salesman, a customer service representative, an IT manager, a boss, a partner, a CEO, a COO, a CFO… the list goes on and on. It can be very stressful. […]
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