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Oct 19 2011

BIM and Integrated Design: Strategies for Architectural Practice

For a long time in my office, BIM was something out there that wasn’t acted upon. We sat on nineteen seats of Revit for nearly two years, stored away in a closet unused – shelfware. Waiting for the right opportunity. Becoming obsolete. Doing no one any good. Taking up valuable storage space. Not earning its […]

Written by Mark R. LePage · Categorized: Architects, Books and Magazines, Construction, Software, Strategy

Jul 26 2011

BUILD LLC… the documentary

Check out the new short film documenting the life and times of the Seattle-based architecture firm, BUILD LLC. It is beautifully done. A film like this can be used for so many purposes. First, it documents a specific time in the life of this specific firm. Andrew, Kevin and their team will have a great […]

Written by Mark R. LePage · Categorized: Architects, Marketing, Video

Jul 25 2011

David Hovey, FAIA, Entrepreneur Architect

From OptimaWeb.com: Faced with the natural constraints of client-based business, architects often dream of the freedom that could arise from developing their own building projects. A look at some AIA Chicago chapter members who have taken the leap to become architect/ developers can act as an inspiration and provide insights to success in this risky, […]

Written by Mark R. LePage · Categorized: Architects, Business, Developer, Entrepreneurs

Apr 02 2011

How I Use Social Media

Although not technically “social media”, I have been blogging at http://www.livingwellinwestchester.com since 2006. I have had many clients remark that they read my blog and felt that they had grown to know me before we actually met. For me, that alone makes it worth the time required to post on a weekly basis. Recently, I […]

Written by Mark R. LePage · Categorized: Architects, Social Media

Apr 01 2011

Are you using social media to attract clients?

The Entrepreneur Architect Linkedin Group has been very active lately. We’ve been discussing fee structures, branding, client acquisition, firm naming, business plans and startups. The question of the day today is about social media. Are you actively using social media platforms such as Linkedin, facebook, Twitter or YouTube to promote your business, make connections, influence […]

Written by Mark R. LePage · Categorized: Architects, Social Media

Mar 31 2011

How do your clients find YOU?

At the end of an interview with a prospective client, I ask them to complete a short questionnaire. Most of the questions are names, address and telephone numbers, but near the bottom of the page is this question, “How did you learn about Fivecat Studio?” The question is followed by a few choices, “Magazine or […]

Written by Mark R. LePage · Categorized: Architects, Business, Marketing, Public Relations

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