Thinking about a move to the Charlotte area? Both my brothers moved from New Jersey to the Lake Norman area about 10 years ago. Scott is deeply entrenched in the NASCAR world and Craig is a successful residential real estate broker. Coincidentally, Annmarie’s brothers dropped everything here to make the same move just a few […]
Pushing Past the Dip
One more juicy The Dip tidbit from Seth Godin. ChangeThis Manifesto: Pushing Past the Dip: How to Become the Best in the World
The Dip
Tonight I met with my Academy group. We were discussing how pushing though the tough stuff of business will ultimately lead to success. Every business reaches a tipping point when things start to click. The systems are in place. The people are in place. Your market know who you are and what you do. And […]
Be Nice!
Besides creating wonderful residential architecture, marketing our firm well and encouraging our clients to spread the word about Fivecat Studio, I believe a major part of our success is “likeability”. Clients expect architects to design well. They expect us to provide a quality service at a reasonable cost. It is actually rather difficult to distinguish […]
Release your Firm to the Press
Looking for some press coverage? Writing a good press release and including quality photography will help get you published. Here are a few ideas for your next press release: Announce a new commission. Announce new employees. Announce your firm’s work with local charities. Announce your firm’s awards. Announce an event or seminar. Editors avoid self […]
Buy. Renovate. Occupy. Sell. Profit… Repeat!
I received my copy of Residential Architect magazine today (in my opinion, the best of all the trade journals). This month’s Practice column, by Cheryl Weber (another one of my favorites), is about savvy architects investing long-term by owning their buildings. The advantages of owning real estate are plentiful. Here are five reasons to start […]
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