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Mar 16 2014

The Architecture Business Plan Competition

Competitions are a integral part of the architecture experience. Since architecture school and throughout our careers, design competitions provide a vehicle for architects to promote our talents and showcase our skills. Several architects have built their firms around the results of competitions, allowing them to leapfrog years of marketing strategies, accelerating their brands and business […]

Written by Mark R. LePage · Categorized: Announcements, Business · Tagged: Architecture Competition, Business Plans for Architects

Mar 09 2014

Entrepreneur Architect Business Trends Survey

We’re taking matters into our own hands. We’ve all been talking about the many issues that we need to address in the profession of architecture; the identity crisis, the financial crisis, the licensing crisis… The list goes on and on. For years architects have slowly surrendered responsibility for much of the design and construction processes […]

Written by Mark R. LePage · Categorized: Business, Leadership · Tagged: Architecture, Business trends, survey

Mar 02 2014

Five Fundamentals I Wish I Knew Before Launching My Architecture Firm

When Annmarie and I launched Fivecat Studio, we were “young and dumb”. We were optimistic and enthusiastic, but we didn’t know what we didn’t know. We were 29 years old, had a dream of starting our own firm and jumped. I always knew I would own my own firm. I’m a born entrepreneur. What I […]

Written by Mark R. LePage · Categorized: Business · Tagged: Business Plan, Customer Service, Financial Management for Architects, Life Plan, Marketing, Personal Productivity, sales

Feb 23 2014

Share Your Knowledge and Architects Will All Succeed

I relaunched Entrepreneur Architect on December 12, 2012 as an online resource for sole proprietors, small firm architects and students of architecture. It is my mission to share everything I know about succeeding in the profession and I encourage every other architect to do the same. The most successful organizations are built around great teams […]

Written by Mark R. LePage · Categorized: Leadership · Tagged: Collaboration, Sharing

Feb 16 2014

My Social Media Strategies for Architects

Annmarie and I launched our first website at fivecat.com in 1998, way before any other architects in the region were online. I’ve been writing blogs since 2006 and as social media grew in popularity, we adopted early and benefited tremendously. Having a strong online presence has made us very accessible on search engines. We’ve held […]

Written by Mark R. LePage · Categorized: Business · Tagged: social media for architects, Websites for Architects

Feb 09 2014

10 Rules for a Powerful Brand in Architecture

When Annmarie and I launched Fivecat Studio in 1999, we knew that we wanted to give our firm a unique identity. Every other firm in the region was named for their founders. Another “Smith and Smith Architects” was not what we wanted to be. (No offense to any Smith and Smiths out there.) Our plans […]

Written by Mark R. LePage · Categorized: Business · Tagged: Architecture, Brand Building, Brands, Storytelling

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