Our firm’s name is Fivecat Studio.
It took quite a long time to settle on the name when we launched the firm back in 1999.
Our intent, then and now, is to build a great and enduring firm that will long outlive its founders. We did not want to build the firm around any single person or personality. We wanted a name that was not only memorable and differentiated us from our competitors, but a name that we could build a brand around. We think Fivecat Studio does that.
What do you think?
Question of the day: How important is your firm’s name?