In the tradition of Seth Godin’s Purple Cow, Dan Heath, co-author of Made to Stick, has posted How to Stand Out in a Crowded Marketplace (video) to the AmEx OPEN Forum. Are you doing something new that no one has seen before? Are you doing one thing ferociously? According to Heath, we need to be […]
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How To Start Your Own Design Firm
Here’s an excellent post from one of my favorite blogs: A buddy of ours recently asked for our advice on how to go out on your own as an architect. It’s an interesting question primarily because of the timing and the current economy (or lack thereof). But despite the slow industry, we think its […]
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