Creating space, clarity, and direction before your next chapter begins As small firm architects begin preparing for 2026, many are doing so while still carrying the weight of 2025. Not just unfinished projects or unmet goals, but emotional residue. Decisions made quickly. Boundaries stretched thin. Wins that never had time to register because the next […]
Architect Firm Growth Strategies: Sell Then Hire and Other Lessons from Mark Orttung
Starting With Clarity: Why Your Firm Exists I love conversations that reveal a single idea you can take back to your firm and use immediately. My interview with Mark Orttung, CEO of Projectworks and chair of Provoke, delivered several. The biggest one is this: every strong firm begins with a crisp answer to why it […]
Naming Your Architecture Firm: Strategy, Examples, and Best Practices
A great name isn’t just a label; it’s a strategic tool that can shape your firm’s success and identity for years to come. This week on the EntreArchitect Podcast (Episode 591), I sat down with Emily Hall, President of CVG, to dive deep into the art and strategy behind naming an architecture business. If you’re […]
