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May 04 2007

Release your Firm to the Press

Looking for some press coverage? Writing a good press release and including quality photography will help get you published. Here are a few ideas for your next press release: Announce a new commission. Announce new employees. Announce your firm’s work with local charities. Announce your firm’s awards. Announce an event or seminar. Editors avoid self […]

Written by Mark R. LePage · Categorized: Marketing, Public Relations

May 01 2007

Buy. Renovate. Occupy. Sell. Profit… Repeat!

I received my copy of Residential Architect magazine today (in my opinion, the best of all the trade journals). This month’s Practice column, by Cheryl Weber (another one of my favorites), is about savvy architects investing long-term by owning their buildings. The advantages of owning real estate are plentiful. Here are five reasons to start […]

Written by Mark R. LePage · Categorized: Books and Magazines, Real Estate

Apr 19 2007

Beyond Your Website

I enjoyed participating as a panelist today, discussing How Businesses Can Use “New Media” to Grow. The event was coordinated by the Westchester County Association. Nancy Shenker, founder and President of The ON Switch, did a superb job as moderator. My fellow panelists, both much more knowledgeable of the subject than I, were Lena West, […]

Written by Mark R. LePage · Categorized: Blogs, Branding, Business, Websites

Apr 16 2007

CAD Software for Architects

Considering a change in CAD software? Autodesk is not the only game in town. Here’s a list of the top CAD programs for architects (in alphabetical order): Archicad 10 by Graphisoft AutoCAD Architecture by Autodesk AutoCAD LT 2008 by Autodesk Chief Architect 10 by Chief Architect, Inc. DataCAD by DataCAD LLC DigiCad 3D by Interstudio […]

Written by Mark R. LePage · Categorized: CAD, Computers, Software

Apr 15 2007

WVOX Radio

I was invited to be on Dr. Marsha Gordon‘s WVOX radio show, Monday (tomorrow) at 2PM. You may listen online by clicking the “Listen Live” button on the upper left corner of the WVOX website. We’ll be discussing Westchester Community College’s Academy of Entrepreneurial Excellence.

Written by Mark R. LePage · Categorized: Announcements

Apr 14 2007

Big Firms or Small, Everyone Should be Online

This past Wednesday evening, the AIAWMH Practice Management Committee discussed websites and their relevance to architects. As I have posted before and have been preaching for years, I think being online is critical to business success. My belief is that if you’re not online, you don’t exist. I presented my ideas to the committee, visited […]

Written by Mark R. LePage · Categorized: AIA, Architects, Websites

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