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Feb 21 2012

Speak to Them in a Language That They Will Better Understand

Residential Architect magazine sent me an email today introducing a new video series, Value of Residential Architecture. Each video will feature an architect discussing his/her thoughts on why residential architecture is important and where residential architecture is headed in the future. If you subscribe to Residential Architect, you may have received the link in your […]

Written by Mark R. LePage · Categorized: AIA, Architects, Books and Magazines, Clients, Video

Oct 25 2008

Surviving in an Economic Downturn

The AIA has created the Navigating the Economy Web site, bringing you the latest resources–podcasts, articles, financial tips, best practices, and economic reports–to help you and your firm through these tough times. A link from the site will send you to this article from SmallBusinessNotes.com: Mark Vitner, a senior economist with first Union Corporation has […]

Written by Mark R. LePage · Categorized: AIA, Business, Strategy

Dec 05 2007

AIA Soloso

About Soloso: The AIA beta launched Soloso in May 2007 as a centralized knowledge and content acquisition experience. The site is more than a series of linked Web pages it is a research tool that, over time, will become a premiere resource for information about architecture and the profession. Soloso will house member content, AIA […]

Written by Mark R. LePage · Categorized: AIA, Reference, Research

May 24 2007

CRAN Symposium Focuses on Business Planning

From AIA National: Full Spectrum Practice: AIA CRAN Symposium October 19–21, 2007 Hotel Allegro Chicago Conference Information Online Registration Registration Form (PDF) The AIA Custom Residential Architects Network (CRAN) is hosting a national one-day symposium, titled Full Spectrum Practice, at the Hotel Allegro in Chicago. The symposium will focus on the essential techniques of business […]

Written by Mark R. LePage · Categorized: AIA, Announcements, Business, Planning

Apr 14 2007

Big Firms or Small, Everyone Should be Online

This past Wednesday evening, the AIAWMH Practice Management Committee discussed websites and their relevance to architects. As I have posted before and have been preaching for years, I think being online is critical to business success. My belief is that if you’re not online, you don’t exist. I presented my ideas to the committee, visited […]

Written by Mark R. LePage · Categorized: AIA, Architects, Websites

Mar 31 2007

www.YourFirm.com

When I launched our firm’s website back in 1999, there were few architects online. We started Fivecat Studio with no clients and no cash. A few friends commissioned us to design small residential, retail and restaurant projects. We photographed them, launched Fivecat.com and the rest is history. From those early projects to this day, the […]

Written by Mark R. LePage · Categorized: AIA, Marketing, Strategy, Websites

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