Make it Your Job

Today I was watching a recent talk by Chris Brogan and among many thought provoking ideas, he proposed one tasty tidbit that stuck in my head.

Chris is a successful marketing pro, NY Times bestselling author, magazine contributor, blogger, speaker and mega-nerd (he knows more about comic superheros than anyone… ever).

He didn’t just decide to be successful… and BOOM, he had 220,000+ followers on Twitter. It took lots of time and dedication. Today he writes 4,000 words a day and earns thousands speaking at business conferences throughout the nation.

How did he do it?

He made it his job. He earned it. It took him 8 years to reach 100 subscribers to his blog and years more before it finally took off.

Since 2006, I have been blogging and building my social media empire. The difference between Chris and me? I haven’t made blogging my job. It has always been a “side job”. I know blogging is important for the success of my business, but I have not dedicated the time and effort that is required to have it reach its full potential.

For my real job, I get up every day and go to work. I do all the things necessary to make Fivecat Studio the success that it is. Why? It’s my job! If I don’t do my job, I fail. The whole company fails.

Want to succeed with social media and blogging… or anything else in your life? Make it your job and earn it.