Starbucks Coffee Co. has built a website dedicated to the interaction with their customers. It’s called My Starbucks Idea. Have an idea that will improve the Starbucks customer experience? Drop them a line at their website. The best ideas are actually implemented in Starbucks stores throughout the world. Check out the website here: mystarbucksidea.force.com How […]
TED
One of the best sites on the web…TED.
Beyond Your Website
I enjoyed participating as a panelist today, discussing How Businesses Can Use “New Media” to Grow. The event was coordinated by the Westchester County Association. Nancy Shenker, founder and President of The ON Switch, did a superb job as moderator. My fellow panelists, both much more knowledgeable of the subject than I, were Lena West, […]
Big Firms or Small, Everyone Should be Online
This past Wednesday evening, the AIAWMH Practice Management Committee discussed websites and their relevance to architects. As I have posted before and have been preaching for years, I think being online is critical to business success. My belief is that if you’re not online, you don’t exist. I presented my ideas to the committee, visited […]
Designing Your Firm’s Website
As a follow up to my post earlier week on the importance of architects being online, Architectural Record online has an interesting article on what to consider when designing your firm’s website.
www.YourFirm.com
When I launched our firm’s website back in 1999, there were few architects online. We started Fivecat Studio with no clients and no cash. A few friends commissioned us to design small residential, retail and restaurant projects. We photographed them, launched Fivecat.com and the rest is history. From those early projects to this day, the […]