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Dec 15 2025

Fire Resilient Residential Architecture Lessons from Case Study 2.0

How AAHA Studio is using design leadership to rebuild communities after wildfire When I sat down with Harper Halprin and Aaron Leshtz of AAHA Studio, I expected a conversation about residential design. What emerged was something far more important. This was a discussion about responsibility, leadership, and the often unseen ways architects serve people when […]

Written by Mark R. LePage · Categorized: podcast episodes · Tagged: architecture process, fire resilient architecture, housing design, residential architecture, small firm leadership, wildfire rebuilding

Dec 13 2009

Too Many Choices?

When performing our Design Development phase with clients, we typically assist them in selecting all their finishes, plumbing fixtures and lighting. This process is completed most efficiently when we discover and learn, through questionnaires and images, what our clients like and what they dislike. Then, with thorough knowledge of their taste, we offer a limited […]

Written by Mark R. LePage · Categorized: Business, Customer Service, Process, Professional Practice, Strategy · Tagged: architecture process, Guy Kawasaki, Netflix, redbox

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