Something BIG is happening in Austin this November...
It's the first-ever live conference dedicated to small firm entrepreneur architects... and it's going to be HUGE!
It's the first-ever live conference dedicated to small firm entrepreneur architects... and it's going to be HUGE!

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What is it?
The Conference for Small Firm Architects
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When is it?
November 1-3, 2022: Tuesday through Thursday
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Where is it?
Conference and Lodging at Lakeway Resort & Spa
Two days of fun and focus to plan your firm's success.
The EntreArchitect Community Annual Meeting is scheduled November 1 to 3 in Austin, Texas, designed to be the annual "offsite retreat" for architect business owners and small firm leaders.
Grow your business. Grow yourself.
This exclusive event provides a focused opportunity to review progress from the past year, and plan, strategize and set critical objectives for a successful year ahead. With live interactive sessions led by industry experts on business planning, productivity, business systems, finance, firm growth, team culture, mental health, technology, and more, you will leave prepared with strategies for success in the year ahead. Don’t miss out on the fun and learning at The EntreArchitect Community Annual Meeting 2022.
Register Now
Founder

Mark R. LePage
EntreArchitect
Host

Jeff Echols
EntreArchitect
Keynote Speaker

Joyce Marter
Joyce Marter, LCPC
Keynote Speaker

Gene Kohn
KPF Associates

Bolanle
Williams-Olley
Mancini Duffy

Megan
Dahle
Megan Dahle, CFO

Evelyn
Lee
Practice of Architecture

Katharine
MacPhail
Demios Architects

Marica
McKeel
Studio MM Architect

Emily
Mottram
Mottram Architecture

Je'Nen
Chastain
Apostrophe Consulting

Evan
Troxel
Tect App / TRXL

Justin
Foster
Root + River

Mike
Maines
Michael Maines Design

Bryon
McCartney
Archmark Marketing

Randy
Wilburn
Encourage Build Grow

Emily
Soccorsy
Root + River

Antoinette
Bunkley
CO Architects

Shannyn
Lee
Win Without Pitching

Kenia & Matt
Forget
Stix + Brix
The EntreArchitect Community
Annual Meeting 2022 Agenda
Join us for a pre-event opening reception and two days of fun, focused learning
Tuesday, November 1
5:00 to 6:00 PM (Local Time)
Registration
5:30 to 7:00 PM
Opening Reception
Wednesday, November 2
7:00 to 8:00 AM
Registration
8:00 to 8:15 AM
Mark R. LePage
Opening Remarks
8:00 to 9:00 AM
Networking Breakfast
Topic discussions at round tables
9:00 AM
Start of Session 1
9:00 to 9:30 AM
Bolanle Williams-Olley - Mancini Duffy
Creating BOLD Possibilities, Empowering Leaders to Build BOLD Firms
9:30 AM to 10:00 AM
Marica McKeel - Studio MM Architect
Hiring with Heart: Growing a Modern Design/Build Firm from Solo to 17
10:00 to 10:30 AM
Antoinette Bunkley - CO Architects
Business Benefits of Doing the Right Thing
10:30 to 11:00 AM
Networking Break
11:00 to 11:30 AM
Emily Soccorsy and Justin Foster - Root + River
The Birds + Bees of Post Pandemic Branding
11:30 AM to 12:00 PM
Emily Mottram & Michael Maines
Pretty Good House
12:00 PM
End of Session 1
12:00 PM to 1:00 PM
BS & Beer Lunch
Interactive Building Science Q&A Session with Emily Mottram & Michael Maines
1:00 PM
Start of Session 2
1:00 to 2:00 PM
Joyce Marter, LCPC (Keynote)
Mental Wealth: How Improving Your Mental Health Can Promote Financial Wealth
2:00 to 2:45 PM
Networking Coffee Break
Kenia and Matt Forget - Stix + Brix Model Building
2:45 to 3:30 PM
Mark R. LePage
EntreArchitect Honor Awards
3:30 to 4:00 PM
Networking Break Honoring Awards Recipients
4:00 to 5:00 PM
Jeff Echols
Context & Clarity Conversation
Topic discussion with live audience Interaction
5:00 PM
End of Session 2
7:00 to 9:00 PM
V.I.P. Dinner
Thursday, November 3
8:00 to 9:00 AM
Networking Breakfast
Topic discussions at round tables
9:00 AM
Start of Session 3
9:00 to 9:30 AM
Megan Dahle
Why Financial Statements Are (Mostly) Useless - And What To Do Instead
9:30 to 10:00 AM
Shannyn Lee - Win Without Pitching
The One-Page, Three Option Proposal... It's Possible!
10:00 to 10:30 AM
Break
10:30 AM to Noon
Bryon McCartney - Archmark
Strategic Planning Made Simple (Interactive Workshop)
12:00 PM
End of Session 3
12:00 to 1:00 PM
Lunch
1:00 PM
Start of Session 4
1:00 to 1:45 PM
Evelyn Lee and Je’Nen Chastain
Practice of Architecture / Practice Disrupted Podcast
Transforming the Practice of Architecture
1:45 to 2:15 PM
Evan Troxel - TRXL Podcast
Disruptive Technologies in Architecture, and You
2:15 to 2:45 PM
Randy Wilburn - Encourage, Build, Grow / Zweig Group
The Role of Routine
2:45 to 3:15 PM
Coffee Break
3:15 to 3:30 PM
Mark R. LePage
Closing remarks and introduction of Gene Kohn and Context & Clarity Live
3:30 to 4:00 PM
Gene Kohn - KPF Architects (Keynote)
The Business of Architecture
4:00 to 5:00 PM
Jeff Echols & Katharine MacPhail with Gene Kohn
Context & Clarity Live Interview with Gene Kohn of KPF Architects
5:00 PM
End of Session 4 / End of Conference
* We continue to refine the Annual Meeting program to be the best it can be for our community of small firm entrepreneur architects. Speakers and presentations are subject to change.
Register now and we'll see you in Austin.
This special first-time annual event is limited to 150 attendees. Register now to reserve your seat.
Rest, relax and recharge as we prepare and plan the year ahead.
Wrap up your year at this Texas Hill Country resort with breathtaking lakeside views.
Conference Event and Lodging at
Lakeway Resort and Spa
101 Lakeway Drive, Austin, Texas 78734
Distinctly positioned on Lake Travis in Texas Hill Country, Lakeway Resort and Spa is located 25 miles west of downtown Austin, 30 minutes from Austin-Bergstrom International Airport with non-stop flights from more than 60 cities.
Limited “group rate” rooms are available for our Annual Meeting.
Book Your Room Now for Special Group RatesAnnual Meeting Speakers & Keynotes
An interactive business-based program designed specifically for our community of small firm entrepreneur architects.
Bolanle Williams-Olley
Mancini Duffy
Creating BOLD Possibilities, Empowering Leaders to Build BOLD Firms
Bolanle Williams-Olley, CFO and Co-Owner of Mancini Duffy will speak on how to empower leaders to BUILD BOLD firms. Using the BOLD framework, Bolanle will share how to lead yourself and replicate that skillset for your people and practice.
Emily Mottram
Michael Maines
Pretty Good House
How to Design and Build a Pretty (Darn) Good House
Most homes waste energy and other resources, they aren’t always healthy for the residents, and are prone to decay and early failure. As we enter the age of climate change, how can we design and build homes that are efficient, durable, resilient, and comfortable, with good indoor air quality? Various programs exist to address these issues, from building codes setting a low bar to specialty programs such as LEED and Passive House setting higher bars (at least in theory). What kind of house should we really be building? Published by Taunton Press, Pretty Good House: A Guide for Creating Better Homes provides a framework and guidelines to focus on the core issues that should be front and center when designing and building a high-quality home or renovation.
Shannyn Lee
Win Without Pitching
The One-Page, Three Option Proposal... It's Possible!
A Real-Life Story of How One EntreArchitect Firm Made This A Reality And Won
Understanding how to guide an effective value conversation opens a path to creating a one-page, three-option proposal that will provide transparency and reassurance to clients who need help overcoming concerns about working with an architect. With some small adjustments to your process and an open mind to a new way of thinking, you can successfully create a one-page proposal that will allow you to better control sales conversations through the introduction of choice, improve your win rates and see your average engagement increase in value. Join Shannyn Lee, Managing Director at Win Without Pitching, as she shares how one member of The EntreArchitect Community made this a reality.
Randy Wilburn
Encourage, Build, Grow
The Role of Routine
What would your life be like if you got just 1% better every day? We look at the routines and habits that make up your day and discuss ways to improve professionally and personally. From Deep Work to your morning and evening routines, we will identify best practices to help you rule your day and be the best version of yourself. If you feel like you are just getting by or need a shot of encouragement and instruction, this is the session for you.
Jeff Echols
Katharine MacPhail
Context & Clarity
Context & Clarity LIVE is a pursuit of answers to the most pressing questions that small firm architects need to have answered in order to succeed. In this daily, one-hour talk show we explore ‘need-to-know’ topics for leaders who are getting ready to start their own firm, recently started their own firm, or are hitting re-start on a firm they’ve owned for some time. Past guests may include someone you know: Roxanne Gay, Seth Godin, Pat Flynn, Mike Michalowicz, Christine Williamson, Rosa Sheng, Eric Reinholdt, and Mia Scharphie. At this special on-stage episode, Jeff and Katharine will be joined by Gene Kohn, founder and chairman of the iconic international architecture firm, KPF Associates.
Marica McKeel
Studio MM Architect
Hiring with Heart: Growing a Modern Design/Build Firm from Solo to 17
Marica McKeel, founder and principal of Studio MM Architect will share her story of building a modern residential design/build firm from a solo practice to a team of 17, overcoming the fear of hiring her first employee, and the power of growing your team with intention and hiring with your heart.
Antoinette Bunkley
CO Architects
Business Benefits of Doing The Right Thing
Joyce Marter
Joyce Marter, LCPC
Mental Wealth: How Improving Your Mental Health Can Promote Financial Wealth (Keynote)
Renowned psychotherapist and entrepreneur, Joyce Marter, will share the intrinsic relationship between mental health and financial health. In this dynamic keynote event, Marter will promote your mental health awareness and also teach you how to leverage psychology to welcome greater prosperity. Marter illustrates how self-worth is connected to net-worth and attendees will learn how to promote self-worth, mental well-being, and financial health for themselves and their clients using simple and practical techniques from cognitive behavioral therapy, narrative therapy, and mindfulness practices. Participants will explore how true prosperity is having both financial wellness and personal prosperity such as health, support, work-life balance, and happiness. The session will end with a guided meditation to help you honor the impact of the pandemic on you personally, and refresh and reboot your mind, body, and spirit so you can thrive and prosper!
Bryon McCartney
Archmark Branding and Marketing for Architects
Strategic Planning Made Simple (Interactive Workshop)
Get clarity on your firm's next 90 days in just 90 minutes. In this interactive workshop, small firm business and marketing coach, Bryon McCartney, will lead you through a simple exercise to identify the key business priorities for your firm. By the end of this session, you'll have a strategic roadmap to create momentum in your firm. You'll also receive access to our digital workbook and training to help you map your 10-, 3-, and 1-year goals. The skills you learn in this session will give you a scalable and repeatable process that you can use over and over to keep your firm on track with your goals.
Evan Troxel
Tect App and TRXL Podcast
Disruptive Technologies in Architecture, and You
Like it or not, the profession of architecture is undergoing substantial change. This is happening for many reasons... most notably because of technology. Architect Evan Troxel will share examples of emerging technologies that are already here (or coming soon) and will shock you with the secret ingredient you must have to be ready to successfully navigate the future of our profession.
Emily Soccorsy
Justin Foster
Root + River
The Birds + Bees of Post Pandemic Branding
What is a brand? Where does it come from? How do you know you have one? How do you grow it? Why does having a brand matter? Brand is one of those terms everyone uses but few know exactly what it is and what it means! And brand is more essential than ever in terms of attracting and hiring talent, which has grown increasingly more difficult as the pandemic recedes. We are pleased to share this lively and interactive presentation by brand strategists and Root + River co-founders, Emily Soccorsy + Justin Foster. They will update your definitions for branding and marketing, share their insights on why branding is a priority right now, given all that has changed in the world and in our businesses, and walk participants through a self-assessment of the 5 essentials of modern branding.
Megan Dahle
Megan Dahle, CFO
Why Financial Statements Are (Mostly) Useless - And What To Do Instead
Accounting was not made for you and your business. It doesn’t give you a complete picture of what’s happening, what levers to pull to fix potential problems or give you guidance to reach your goals faster. This is why you have that feeling of “missing something” when you review your financials. This session will help you see your business in a whole new light. By mapping your business, goals, and experiments to a simple grid, you are going to gain a whole new perspective on the options and decisions in front of you. You will learn how to see your cash flow months into the future, build goal achievement directly into your business, identify better solutions for a healthy business, and finally understand what “enough” looks like. Discover how to collect all the moving pieces - all the different opportunities and ideas - and reconnect with the goals that set you on the path to your own firm in the first place.
Evelyn Lee Je’Nen Chastain
Practice of Architecture
Practice Disrupted Podcast
Transforming the Practice of Architecture
The way architects practice is changing. Is your design practice ready? Join Evelyn Lee and Je'Nen Chastain, the co-hosts of Practice Disrupted as they discuss industry trends and the evolution of design practice. Discover important ideas firm leaders need to pay attention to, and strategies for managing change. Learn the latest on hybrid practice and workplace best practices.
A. Eugene Kohn
KPF Architects
The Business of Architecture (Keynote)
Sharing the story of KPF from a small firm of 3 partners to an international firm of 700+, and the critical importance of focusing on the business of architecture.
* We continue to refine the Annual Meeting program to be the best it can be for our community of small firm entrepreneur architects. Speakers and presentations are subject to change.
Download: TEACAM22 Program Agenda 042722 (PDF)
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