Stop wasting your time and money working with the wrong architecture clients.
To build a pipeline full of projects you want, you need to have a fully developed brand that works, but there’s a problem…
You're not a trained marketer.
Marketing takes time and money.
What you've tried so far isn't working.
Most project leads are just "tire kickers".
Most people don't understand what you really do.
You don't have time to create a system from scratch.
You've never seen a simple plan that's... simple.
If any of this sounds familiar, we can help.
The Build Your Brand Workshop will help you build and implement an easy-to-use architecture firm branding system that will attract only the work you want most with clients you'll love.
Your simple plan for attracting your best clients in only 30 days looks like this:
Sign Up
You'll gain access to our comprehensive brand training, live work sessions, and a collaborative group mastermind.
Do the Work
You'll learn the proven Build Your Brand framework and do the work you need to do to build a powerful brand in 30 days.
Fill Your Pipeline
Start generating a consistent project pipeline by implementing your Build Your Brand strategy on Day 31.
Here's how our 30-day workshop works...
With Jeff Echols as your guide, the Build Your Brand Workshop includes everything you'll need:
Brand and Marketing Expert
Daily Training Sessions: Every weekday starting on October 1st, you'll gain access to one of our 16 easy-to-follow video training sessions. Jeff will share a component of the Build Your Brand framework, discuss how and why it works, and assign a simple daily action plan that will move you one step closer to your new brand system.
Weekly Work Sessions: Every Tuesday at 1 PM (Eastern Time), Jeff will work with you and a small cohort of peers to provide guidance, answer questions and get the work done during a 2-hour interactive work session on Zoom. No more excuses! No need to "find the time to get it done". Jeff will be by your side every step of the way.
Weekly Mastermind: Every Thursday at 1 PM (Eastern Time), you'll meet again for a powerful "mastermind" session to share ideas and gain critical feedback from your peers. Your brand will benefit from the collective knowledge and experience of the entire group focused on your success.
Weekly Review: Every Friday, Jeff will share a video to review that week's training and share a sneak peek at what's coming next. You'll have each weekend to finalize the week's assignments and mentally prepare for the work ahead.
Private Community: The guidance doesn't end with the weekly meetings. You will have unlimited daily access to your peers and Jeff for support, encourage and accountability at a private member forum powered by Slack.
Brand Manual Template: A system document to reference when developing new marketing materials, building a website, preparing proposals, and sharing your story with clients, consultants, and employees. It's how your firm will share a consistent message, attract your best clients, and earn the fees you deserve.
Twelve Steps in 30 Days
Starting October 1st, you'll learn a proven branding system created specifically for architects.
Your comprehensive Build Your Brand Workshop training will include the answers to these critical questions:
- Who is your Ideal Client?
- What are the Stakes for your Ideal Client?
- What is your firm's Value Proposition?
- What is your "One-Liner"?
- What does the Future State look like?
- How to be The Guide?
- What is The Plan for success?
- How to Explain your process?
- What are your Service Offerings and how to price them?
- How to develop an effective Lead Generator?
- How to develop your professional Biography and how to present your Projects?
- How to develop a Wireframe model ready to share with a website developer?
Developed by Jeff Echols with more than 20 years of practice application and refinement.
Your success starts with the story you tell.
Your architecture firm will finally have an effective Brand Manual to reference. It will be your guide to the consistent work you want, with the clients you love and the fees you deserve... now and long into your firm's future.
As you complete each component of the Build Your Brand framework, you will assemble your firm's new Brand Manual; a system document to reference when developing new marketing materials, building a website, preparing proposals, and sharing your story with clients, consultants, and employees. It's how your firm will share a consistent message, attract your best clients, and earn the fees you deserve.
How much time, stress and money are the wrong clients costing you now?
Invest in building a powerfully clear brand today... and enjoy the results for a lifetime.
Pay with 12 monthly payments of $495 each
Group coaching with brand and marketing expert Jeff Echols
Earn 17.5 AIA Continuing Education Non-HSW Learning Units
Starts Friday, Oct 1, 2021
Ends Saturday, Oct 30, 2021
Begin attracting your best clients on Day 31
Learn the Build Your Brand framework with an easy-to-follow daily video training session
Do the work with Jeff at the live weekly work session every Tuesday at 1 PM (Eastern Time) on Zoom
Collaborate with your peers and Jeff at the weekly group mastermind session every Thursday at 1 PM (Eastern Time) on Zoom
Communicate with unlimited daily access in a private member forum powered by Slack
Includes all the resources and support you need to build your brand in 30 days
You'll be ready to implement an effective branding system with a powerful brand manual on Day 31.
Includes FREE instant access to the complete Build Your Brand Course ($495 value)
100% money back guarantee
Includes FREE 30-day workshop and digital course.
Private consulting with brand and marketing expert Jeff Echols
Earn 17.5 AIA Continuing Education Non-HSW Learning Units
12 weekly one-hour consultation meetings
Work directly with Jeff to identify your Ideal Client, interview clients, develop effective brand messaging, develop a website wireframe and implement the Build Your Brand system at your architecture firm
Includes FREE instant access to the complete Build Your Brand Course ($495 value)
Includes FREE access to the Annual 30-Day Build Your Brand Workshop starting on October 1, 2021 ($5,940 value)
Apply now! No obligation to proceed
"Jeff’s training helped to reshape how I present my firm on every platform..."
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The Build Your Brand Workshop gave me the tools to dig past simply defining my firm's brand, to better understand why our brand is what it is and discover the direction I want to focus on in the future. Jeff’s training helped to reshape how I present my firm on every platform, from my website to everyday conversations. In 30 days, this workshop changed my perspective on our firm and elevated me to a higher level of thinking, opening avenues of understanding and inspiration I never knew existed.
Angela Donahoe
Donahoe Group -
Prior to this workshop our marketing was portfolio based and "all about us." The Build Your Brand Workshop opened our eyes that this is the wrong approach. We are reworking all our branding, marketing and website based on the framework taught at this program.
Rick Tokarski
Tokarski Millemann Architects -
The overall principles taught by Jeff apply not only to branding, but to the overall direction of our firm. I believe applying this material will also help us win proposals where clients are introduced to us by other means.
Michael Maturo
DYAMI Architecture -
Jeff gets to the core of what marketing for architects is about; how you define and find your ideal client, and tell them a story that resonates.
Jefferson Schierbeek
AddisonSchierbeek Architects -
I was introduced to Build Your Brand as I was transitioning into ownership of a growing legacy A/E firm. The firm was changing, and I wanted a brand message that portrayed our expertise to potential clients, honored our history, and relayed a focus on the future. Build Your Brand has been instrumental in helping me dig into where I want our future path to lead: our ideal projects, our ideal clients, our ideal firm culture, and how to successfully integrate that with our growth and branding strategies.
Nicole Lynam
KE Design -
The program was eye-opening for me since it shifted my thinking to adopt the perspective of potential customers. I now better understand how they make decisions and can guide their journey toward buying our services.
Jack Barnes
Jack Barnes Architect -
I've done a ton of work on my own to build Clever Moderns into a thriving brand, and the Build Your Brand Workshop helped me take it to the next level. Whether you're just starting out or you’re an owner of an established firm, Jeff’s step-by-step process will guide you through the training and help you level up fast.
Earl Parson
Clever Moderns
There is No Risk. It's backed by the EntreArchitect Guarantee.
If you register and The EntreArchitect Build Your Brand Workshop doesn't meet your expectation, just email us within 30 days of enrolling. If you participate in each session, complete the assigned tasks and you still don't receive the value you expected, we will refund your money... all of it. No questions asked!
AIA Continuing Education Provider
McCarthy LePage Architects, PLLC
Provider No. 400103574
Approved Course No. BYB.0001
This course is approved for 17.5 Learning Units
